Friday, December 19, 2008

North Carolina Zoological Park, Asheboro NC





Kudos to the North Carolina Zoological Park for their design work on this brochure. While the front is a bit lacking, the inside shows a design esthetic ahead of its late 1980's production.

There's one important footnote on this brochure that was key to my entire collection. If you look carefully at the bottom of the back panel, you'll see
"250,000 copies of this public document were printed at a total cost of $8,935 or $.036 per copy."
Why was this important? Well certain states/organizations provided this information, allowing me to roughly gauge how rare a brochure was, and how much it was worth. So I could get excited that this one was "worth" 3.6 cents. Hey, this whole collection might be worth $12.00! At a young age I had a keen sense of the worth of objects, even if I was still naive enough to think I was sitting on a pile of gold. Twelve dollars!

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